I'm David Perez, a Product Designer based in Madrid, Spain.
As an ex-editor and marketer, I decided to step into UX / UI because I want to understand people's problems before thinking about solutions or creations.
But, after working as a UX Designer for a couple of years, I wanted to go deeper about creating products that click with both users and business.
That's why I specialised on Product Design; learning to speak with clients and stakeholders, understanding the market and financial side of the operation, and getting analytics and data to make design choices is essential to create a successful product.
I love empathising with people, investigating users’ problems, ideate useful solutions and paying attention to the details.
People also say that I'm a problem-solver that tries to help and encourages others.